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Back to BlogThe Graffiti Girl
By Brice Laville Saint-Martin, CEO of Antihero Studios
We messed up. Then we made it right.
While promoting an early playtest of MISFITZ, the social extraction game by Antihero Studios, our team pasted posters over a street artist's graffiti in Barcelona, and the street art community rightly called us out. We tracked down the artist, apologized in person, and invited her to paint a MISFITZ piece live at our next playtest event. That piece is now 3D-scanned into the MISFITZ main lobby, where every player walks past it.
It started with a mistake. The Antihero Studios team was promoting an early MISFITZ playtest at our studio in Barcelona's Poblenou neighborhood, and the whole crew went out plastering posters across the city. We were excited, moving fast, covering every surface we could find, and filming all of it for our socials. In the rush, we pasted our posters over graffiti.
When we posted that video, the street art community came for us. Hard. And they were right. We had disrespected something that matters. Graffiti in Barcelona isn't decoration. It's identity. It's someone's voice on a wall. And we covered it with a poster for our game.
So we went looking. Not to apologize from behind a screen, but to find the actual artist whose work we covered. It took days. We asked around. Talked to people in the scene. Eventually, we found her.
We invited her to the studio. No agenda, no pitch. Just an apology. And then a question: would she come do a live graffiti piece at our next playtest event? She said yes.
We planned everything together. Went out to buy the paint cans she needed. She came to our Live Playtest and painted a MISFITZ graffiti piece live, in front of everyone, while players were testing the game around her.
We 3D-scanned the piece and put it in the game. It's in the MISFITZ main lobby right now, alongside the neon-lit streets of Zero's world. Every player who loads in walks past her art, and you can paint the lobby yourself.
The graffiti piece, painted live at our playtest event. Now 3D-scanned and in the MISFITZ lobby.
A True MISFITZ: Antihero Studios Meets Barcelona Street Art
Getting to know her story made it clear she was a MISFITZ before we ever met her.
She grew up in a small, colorful town in Chile. Life and color everywhere. Murals on every wall. Streets that felt alive. When she moved to Barcelona, she found the city suffocating. Grey concrete. Corporate towers blocking the sky. Everything clean, controlled, sterile.
So she decided to fight back. She started painting. Spraying color back onto the walls. Not for fame, not for Instagram, not for money. Just because the city needed it. Because someone had to push back against the greyness.
A real outsider reclaiming culture from a system that wants everything clean and controlled. That's a MISFITZ.
After the event, Antihero Studios organized a photoshoot with her. Not as a marketing exercise. CEO Brice Laville Saint-Martin, who spent 6+ years as Art Director on Clash Royale at Supercell before founding the studio (here's our founding story), saw in her the same creative defiance that defines MISFITZ: her energy, her story, and her attitude embodied everything we believe in. The photos from that shoot became some of our most important brand images.
Sometimes the best things come from the worst mistakes. We covered her art. She became part of ours.